Henry Ford was a revered American business magnate whose name is easily identified with early 20th century American industrialism. He founded Ford Motor Corporation in […]
Author Archives: Ray Charles Samson
Key Elements in the Marketing Strategy of Nike
Nike remains the largest supplier of athletic shoes and sportswear in the world. Of course, it is important to note that the company is engaged […]
The Marketing Strategy of Coca-Cola
Since the invention of the nerve tonic beverage Coca-Cola by Dr. John Stith Pemberton in 1885 and the incorporation of The Coca-Cola Company by Asa […]
Types of Planned Economy
A planned economy is an economic system in which the government or state directly controls and regulates different facets of the economy such as investments […]
Key Elements in the Marketing Strategy of McDonald’s
One of the critical features in the business strategy of McDonald’s is a marketing strategy that puts emphasis on maintaining prominence in the global market. […]
The Business Strategy of McDonald’s
The worldwide presence of McDonald’s symbolized both globalization and the extensive influence of the American way of life. Founded in 1940 as a hamburger stand […]
The Business Strategy of Zara
Amancio Ortega is one of the most wealthiest people in the world and he owes his affluences to the success of the fast fashion company […]
The Benefits of Competition in the Economy
Competition is an essential component of economic systems based in free-market capitalism. For starters, it generally arises when two or more parties seek to reach […]
Major Theories of Motivation
Researchers in the field of psychology, as well as in the areas of leadership and management, have explored and explained the reasons behind the motivations […]
Path-Goal Theory of Leadership Effectiveness
The Path-Goal Theory of Leadership Effectiveness or simply, the Path-Goal Theory and Path-Goal Model is a leadership theory that states that the behavior of a […]